I have always been fascinated by music videos, movies and film in general ever since I was young. I'm an 80's baby, so I grew up in the 90's watching videos from artists like Puff Daddy, Mase, and Snoop Dogg and brands like nike, coca-cola and MTV. I always marveled at how cinematic and movie-like the music videos were and the branding and marketing behind the commercials, especially the stories and messages they portrayed. I dreamed of making projects like that someday. It's that enthusiasm and imagination I bring to my job everyday as a director. I love making people videos they can be proud of, videos that portray them exactly how they would like to be portrayed, and getting that branding message across in a cinematic way.